Shopify Expert
Building optimized stores that SELL
- Store builds and theme customization
- B2B and wholesale setups
- ERP and app integrations
- Shopify Functions and Flow automations
Certified Shopify PartnerTop Rated on Upwork · 100% Job Success
You dream.
We do the tech.
I'm Bernard Emmanuel. I build and fix Shopify stores for brands that need more than a theme: B2B wholesale, ERP integrations, custom features and automations that save your team hours every week.
Four ways I help your brand grow
One partner for the store, the brand and the plan to sell it. Pick one service or bundle them for a launch.
Brand Designer
Giving your brand an IDENTITY
- Logo, wordmark and color system
- Brand guidelines
- Social post templates
- Print: cards, letterheads, signage
Marketing Strategist
Marketing strategy that CONVERTS
- Offers, bundles and free gift promos
- Email, SMS and push setup
- Product page and SEO work
- Launch and holiday campaigns
Tech Books & Tools
Guides and templates that TEACH
- Shopify how-to books
- Store setup checklists
- Digital products for e-commerce teams
- Available in the Bernie Services shop
Under the hood
The hard parts of Shopify are my favorite parts
Most stores hit a wall when the business outgrows the theme. That is where I come in, with custom code that stays maintainable after launch.
B2B & wholesaleStore gating, tiered pricing, account approval flows, net terms and payment reminders.
ERP integrationsOrders, stock and customers kept in sync between Shopify and systems like Sage 300.
Returns & exchangesNative Shopify Plus return flows with photo uploads, built on Flow and Cloudflare Workers.
Quotes & file uploadsRequest-a-quote forms and secure pre-checkout file uploads for custom orders.
Theme developmentCustom sections, metafield-driven filters and fixes on themes like Honey and Eurus.
MigrationsMoving catalogs, customers and orders to Shopify from WooCommerce and other platforms.
Selected work
ERP integrations, wholesale systems, automated fulfilment and custom theme work for brands in B2B, fashion, jewelry, beauty and pet care.
Shopify Plus · ERP · Automation
Ongoing retainer
Daron Worldwide Trading
The Airplane Shop & Daron B2BRetail and wholesale stores running off one Sage 300 back office, with returns handled natively in Shopify.
- Sage 300 (ACCPAC) integration keeping orders, stock and customer accounts in step across both stores
- Replaced a paid returns app with a native Shopify Plus returns and exchange system: Flow workflows, a Cloudflare Worker with R2 storage and a custom theme section for customer photo uploads
- Automated net 30 payment reminders for wholesale accounts
- Continuous feature work as the business grows, from new storefront features to marketplace integration scoping
Sage 300Shopify FlowCloudflare Workers + R2Liquid
B2B Wholesale
iconbrandsb2b.com
Icon Brands
Wholesale store, separate from the consumer siteA private wholesale store that only approved retailers can see, price and buy from.
- Full store lockdown: catalog, prices and checkout gated behind approved accounts
- Tiered wholesale pricing shown per customer account
- Retailer application flow built into the store, from access request to approval
- Runs as its own store, so retail and wholesale never mix
Store gatingTiered pricingCustomer accounts
Launch · Fulfilment automation
Australia
LiquidCraftsmen
Dropshipping brand, built against a fixed launch dateHands-free order fulfilment set up in launch week, with the deadline held.
- Orders route from Shopify to CJ Dropshipping, reserve stock and pay automatically at set times in the owner's time zone
- Traced a stalled test order to its root cause and kept a manual fallback ready for launch day
- Tracking plan for GA4 ecommerce events through Shopify's native Google channel, replacing theme code that had broken the cart
- Split the backlog into launch-critical and post-launch, then shipped the font system and a Coming Soon ingredients page on Dawn
CJ DropshippingGA4Dawn theme
Theme · Promotions
diestelturkey.com
Diestel Family Ranch
Family-run turkey ranchInstant product filtering and a holiday gift offer that applies itself at checkout.
- Custom filter system on the Honey theme, driven by JSON metafields, so shoppers narrow the catalog without page reloads
- Recipe section built into the theme, plus hero section fixes
- Moved the holiday promo from BOGOS to Kite: a free Turkey Gravy added automatically with every Cook-in-Bag Holiday Breast Roast
Honey themeJSON metafieldsKite
More projects
Store build · Subscriptions
Bean of Fire
Single-origin coffee store built from scratch, with Bitcoin checkout, a subscription plan and ongoing management.Store design
Boutique Paints
Furniture paint retailer stocking Fusion Mineral Paint and Amy Howard. Layout, catalog structure and shopping flow.Build · Maintenance
Midcio
Store build with optimized listings and automated order processing, then ongoing updates and fixes.
Pre-launch audit
Lifetyme Seed Company
Development plus a full store audit before go-live, walked through live with the team. No issues since launch.
Full store build
Luxury instrument brand
A complete Shopify build for a high-end instrument maker, designed around the brand and its goals.
Custom page
Lethelium
A custom accessory page built into the existing Shopify theme.
Also: Lash Lure, Alice and Eli, Modern Podiatrist and more than 100 other Shopify jobs.
Upwork & Shopify Partner Directory
What clients say
100%Job Success on Upwork
Top RatedUpwork talent badge
109Jobs on Upwork
2,900+Hours billed
5.0Shopify Partner rating
“He flags things early so there are no surprises, and he caught a platform limitation that would have broken our presale. He tests with real orders, so you find out what actually works.”
“Bernard prepared accurate scope and milestone documentation, and each component was completed in a timely fashion… We will continue to use Bernard, and highly recommend Bernard as a contractor and e-Commerce partner.”
“We needed both some light development as well as an audit of our store before it went live… He created an overview of gaps/issues/recommendations and went through it live with us. We were able to tighten up the configuration and have seen no issues at all since going live.”
“Bernard was able to outline what it was I needed for my Shopify store and then execute each milestone ahead of schedule with extra time to QA.”
“Bernard was amazing to work with! Very communicative and the perfect blend of creativity while also matching our goals and bringing them to the next level.”
“Bernard has a deep understanding of his craft, and he delivered the project flawlessly. We were looking for an expert, and we are glad we found one.”
“He was incredibly thorough, catching small but important issues on my site that I had overlooked.”
“Bernard is a pleasure to work with! I could not be happier with his work.” B2B project“Bernard is an amazing developer and proactive communication.” Lethelium“His knowledge of Shopify is impressive.” Consultation“Extremely helpful and knowledgeable about the inner workings of Shopify.” Store setup
Partners
Apps I build with and trust
I only partner with apps I set up on real client stores. Every one below is in my toolkit.
Preferred partner
KiteDiscounts, free gifts and BOGO offers that run on Shopify Functions.
Speed & SEO
TinySEOImage compression, speed and SEO
Bundles
Kaching BundlesBundles and quantity breaks
B2B
Wholesale GorillaWholesale pricing and B2B ordering
Reviews
LooxPhoto and video reviews
Subscriptions
AppstleSubscriptions and memberships
Support
TidioLive chat and AI support
And 60+ more
See all partnersBSS Commerce, Appstle, Bold, Axentra, YMQ, Shopify themes and more
The brand you're looking at? I designed it.
Logo, wordmark, color system, social templates and print. Same process, for your brand.
How a project runs
- 1Discovery callWe talk through your store, your goals and what is getting in the way.
- 2Scope & quoteA clear scope with a fixed price or a monthly retainer, billed by invoice.
- 3Build & reviewWork happens on a preview theme so your live store is never at risk.
- 4Launch & supportWe go live together, then I stay on for fixes and new features.
The Bernie Services shop
Books and tools for store owners
Guides, checklists and templates from real client projects. Buy once, download instantly.
Got a store idea? Let's build it.
Tell me what you're selling and what's in the way. I reply within one business day.
Email
hello@bernieservices.com